{"id":51855,"date":"2025-12-07T08:21:11","date_gmt":"2025-12-07T08:21:11","guid":{"rendered":"https:\/\/artlist.io\/blog\/?p=51855"},"modified":"2026-02-16T14:41:30","modified_gmt":"2026-02-16T14:41:30","slug":"creating-ads-using-ai","status":"publish","type":"post","link":"https:\/\/artlist.io\/blog\/creating-ads-using-ai\/","title":{"rendered":"Making a spec ad in a day: how AI is changing the game"},"content":{"rendered":"\n

What if you could ideate, produce, and finish an ad, all in a single day?<\/p>\n\n\n\n

Some of Artlist\u2019s AI creative directors took that challenge head-on to explore how to make ads using AI and test the limits of AI ad generators. Using only AI tools, a clear vision, and a lot of curiosity, they set out to see how far creative AI has really come, and what it means for video creators everywhere.<\/p>\n\n\n\n

The challenge: Create fully AI-generated spec ads, across industries from automotive to fashion to education. This was all in less than 24 hours. The goal wasn\u2019t perfection but exploration and experimentation.<\/p>\n\n\n\n

Each ad was a test in creativity, speed, and storytelling. Armed with curiosity, creative instincts, and a few of today\u2019s leading AI tools, they set out to see how artificial intelligence could help bring a professional-level idea to life, fast.<\/p>\n\n\n\n

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AI meets the open road<\/h2>\n\n\n\n

Itamar Leopold started off creating AI ads for the automotive industry using an AI ad generator to produce cinematic car commercials in a day. He created everything from scratch using text prompts, AI voiceover<\/a>, and the Kling 2.5 Turbo model<\/a>, available on Artlist\u2019s video generator<\/a>. <\/p>\n\n\n\n

His first clip follows an electric 4×4 driving through rough terrain and on open road, blending \u201cthe roars of nature<\/em> with the sounds of the road.\u201d<\/em> Itamar wanted to push realism to its max. The voiceover mirrors that contrast, positioning the car as both wild and refined.<\/p>\n\n\n\n

The power of real-time creativity<\/h2>\n\n\n\n

The next challenge was one of the most surprising results. This AI-generated running shoe ad by Sharon Thales Refael (Thales) has a Halloween-inspired spin, turning a typical sports campaign<\/a> into something seasonal, clever, and fun. It\u2019s playful, fast-moving, and built around cultural timing.<\/p>\n\n\n\n

The ad opens on a lonely stretch of cracked road, wet from the night\u2019s rain. The moon cuts through drifting clouds. A man in athletic gear is running along the road, his worn-out sneakers slapping against the tarmac.<\/p>\n\n\n\n

A clown is then seen in bright orange running shoes, keeping perfect pace. It\u2019s eerie and ridiculous all at once..<\/p>\n\n\n\n

The voiceover breaks the tension with a sly grin: \u201cYou\u2019re probably wondering why this guy is running in these god-awful shoes. Well, he\u2019s not running \u2014 he\u2019s running away.<\/em>
<\/em>But if he had the shoes this fine gentleman is wearing, he would have succeeded.<\/em>
<\/em>This Halloween, 50% off all running shoes at Runners. Go get yours.\u201d<\/em><\/p>\n\n\n\n

The pacing shifts from thriller to tongue-in-cheek comedy as the final shot lingers on a pair of orange shoes, a thin trail of smoke curling up from the soles. Beneath them, green slime oozes across the cracked road, a carved pumpkin flickering in the background. It is spooky, funny, and perfectly timed.<\/p>\n\n\n\n

Style meets storytelling<\/h2>\n\n\n\n

If the car ads were about energy and the running ad about agility, the fashion spot<\/a> is about elegance through simplicity.<\/p>\n\n\n\n

The fashion AI ad took on a completely different tone, one that was more elegant, minimal, and self-assured. It\u2019s a 24-second film that begins with a woman\u2019s legs crossed gracefully, white sneakers against the rich texture of a navy velvet chair. <\/p>\n\n\n\n

The screen cuts to a close-up of her green eyes, which are calm and unreadable, as layered voices fade in, overlapping like inner thoughts and external judgments. A steady drumbeat pulses beneath the voices, subtle but tense.<\/p>\n\n\n\n

\u201cI\u2019d be embarrassed to walk around with something like that.\u201d<\/em>
<\/em> \u201cIt screams way too much.\u201d<\/em>
<\/em> \u201cYou can\u2019t ignore it.\u201d<\/em>
<\/em> \u201cThis is completely over the top.\u201d<\/em>
<\/em> \u201cIt steals all the focus.\u201d<\/em>
<\/em> \u201cWho goes out with a bag like that?\u201d<\/em>
<\/em> \u201cLike you don\u2019t exist.\u201d<\/em>
<\/em> \u201cIt\u2019s the first thing you see when you walk in.\u201d<\/em>
<\/em> \u201cA red bag? Seriously?\u201d<\/em><\/p>\n\n\n\n

On screen, a red handbag sways lightly from a clothes rail, the most vibrant color in the scene. Then, the camera pulls back, revealing the full composition: the woman, the chair, the bag, arranged like a living still life.<\/p>\n\n\n\n

She glances to the side. The focus shifts, and her face blurs, the red handbag snaps into clarity. The voices fall silent. Footsteps echo as she stands, lifts the bag, and walks off-screen.<\/p>\n\n\n\n

What\u2019s left is the stillness of the blue chair, the empty rack, and the Aurea logo on screen, paired with the final tagline \u201cSimply bold.\u201d<\/p>\n\n\n\n

\u201cIt\u2019s about confidence without apology,\u201d<\/em> Hadar Rosenthal was excited about the results.\u201cThe red bag isn\u2019t just a product but also a statement. The AI helped us sculpt that world quickly, but the emotion came from knowing exactly what we wanted it to say.\u201d <\/em><\/p>\n\n\n\n

The ad blends modern restraint with a timeless message. Standing out doesn\u2019t require noise if creators have clarity, composition, and the courage to take a stand. It\u2019s proof that AI can generate beauty from restraint, giving creators a quick way to explore brand worlds without costly shoots.<\/p>\n\n\n\n

Telling human stories with AI<\/h2>\n\n\n\n

The creatives decided to test themselves and the AI models even further, this time with a 45 second ad for the education industry, but with a cinematic, emotional approach.<\/p>\n\n\n\n

This spec ad opens in 1936, in soft, black-and-white tones, with a group of students gathered around a freshman named Ruth, who\u2019s just bought a broken radio from a pawn shop. <\/p>\n\n\n\n

We see Ruth now in color, tinkering with the radio in what looks like the library. A female voiceover<\/a> tells us that she never did fix that radio, but in trying, discovered a new way to string copper \u2014 one that powered a light for her roommates\u2019 theater club, and eventually the technology made it to Broadway.<\/p>\n\n\n\n

As the story unfolds, the camera pans to the present day. The same radio, still broken, is tinkered with by a variety of present-day students in the university archive, each one finding a spark of inspiration in Ruth\u2019s old project. The voiceover continues: \u201cBut here\u2019s the real lesson. Legacy isn\u2019t about which family name you carry. It\u2019s about the impact one generation leaves for the next<\/em>.\u201d<\/p>\n\n\n\n

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The visuals shift to a sunny day on campus. The film slows as the camera lingers on a female student smiling directly at the lens, sunlight glinting off her hair. \u201cJoin the legacy. Because it\u2019s your turn.\u201d T<\/em>he screen fades to white. The university logo appears with a simple call to action: \u201cSign up for a campus tour today.\u201d<\/em><\/p>\n\n\n\n

\u201cIt\u2019s one of the most emotionally grounded, human stories we made,\u201d<\/em> Thales says. \u201cAI handled the visual tone beautifully \u2014 the textures, the lighting, the transitions between black-and-white and color. But the soul of it still comes from storytelling.\u201d<\/em><\/p>\n\n\n\n

The ad shows how AI can truly elevate human emotion. It bridges decades, characters, and generations through subtle visuals, sound design, and pacing.<\/p>\n\n\n\n

The team used this prompt to create and connect with the audience: <\/p>\n\n\n\n

A cinematic day-in-the-life montage at Ridgeway University \u2014 students walking through a sun-lit quad, grabbing iced coffee, sketching in notebooks, laughing between classes, playing guitar on the grass. Voice over (warm, relatable, early-20s tone): \u2018You don\u2019t have to have it all figured out. You just have to start. And this\u2026 is where you start.\u2019 Final shot: drone rises over the modern campus as the sunset glows, Ridgeway University logo fades in with tagline \u201cYour Future Starts Here.\u201d  Music: chill indie-pop beat that builds with emotion and ends on an uplifting drop. Style: realistic, cinematic handheld camera feel, soft warm colors, TikTok-reel pacing with natural light flares and authentic energy<\/em><\/p>\n\n\n\n

Start creating with AI today <\/h2>\n\n\n\n

AI isn\u2019t replacing human creativity. It\u2019s expanding the canvas. Every prompt, every generated frame, every surprising output is a step closer to discovering new ways of telling stories.<\/p>\n\n\n\n

For Thales and Itamar, this project wasn\u2019t just about making ads. It was about redefining what\u2019s possible in a single creative day. And for every creator reading this: Your next breakthrough might be just one prompt away. What are you waiting for?! Challenge yourself to create AI ads using the Artlist AI ad generator and discover how to make ads using AI that stand out. Sign up for Artlist Max Business<\/a> or talk to our team about Artlist Enterprise <\/a>and get started today.<\/p>\n","protected":false},"excerpt":{"rendered":"

What if you could ideate, produce, and finish an ad, all in a single day? Some of Artlist\u2019s AI creative directors took that challenge head-on to explore how to make ads using AI and test the limits of AI ad generators. Using only AI tools, a clear vision, and a lot of curiosity, they set […]<\/p>\n","protected":false},"author":59,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[525,1569,583,622],"tags":[1521,1522],"acf":[],"yoast_head":"\nHow to Make Ads Using AI: Fast, Creative & Powerful - Artlist Blog<\/title>\n<meta name=\"description\" content=\"Discover how creators craft AI ads in a day to boost speed, creativity, and storytelling with next-gen AI video tools from Artlist.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/artlist.io\/blog\/creating-ads-using-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Make Ads Using AI: Fast, Creative & Powerful - 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